Family Run in San Carlos Since the 1960s

Olsen Nolte is one of those Bay Area shops people hear about from riders, ranch families and longtime customers before they ever see the sign. The store still feels personal: long memory, practical advice, and a floor full of gear chosen by people who know the difference.

The business began in San Francisco and later made its home in San Carlos, where it has served Peninsula and greater Bay Area riders for decades. That history still shows up in the mix of English and Western tack, everyday boots, ranch basics and special-occasion western wear that keep people coming back across generations.